Datahut Blog

If you’re planning to start a business, more specifically an ecommerce venture, why not start an online fashion store? And since you’ve got here, it would help if you got started with my introduction post Start an Online Fashion Store in 7 Simple Steps: Part 1. In the post, we discussed how to choose a niche for your online fashion store, how to select the business model on which you’ll be operating and what all should be considered while strategizing. Looking ahead, let’s ac

The world is becoming fashion-savvier day by day. People are more concerned about how closely they resemble their on-screen idols. The eCommerce fashion industry is growing steadily, thanks to higher buying power among fashion consumers. As eCommerce gains importance over the traditional business, thanks to repeated discount sales, owning a clothing line or an online fashion store has economic as well as social rewards. Empowered by passion and the right set of tools, you can

Sometime back, I was interviewing a guy for a sales job at Datahut. After the interview – he asked for feedback on his performance, and I shared my thoughts. I loved the guy’s passion, but he lacked a few skills. Unfortunately, he couldn’t pass. On his way back, he asked, “Can you recommend a few sales influencers & blogs I should follow to learn about sales.” As a sales guy at my startup – learning and implementing new sales ideas is my top priority. I follow many sales infl

Try to sell the same kind of soap to different people and you will fail miserably. Today’s market doesn’t work on the mass sell approach. The consumers are anyway frustrated with the generic offers they see on every platform. These lazy marketing techniques not only require a lot of investment but are low on impact and impression creation. Companies today are focusing more and more on interactions that are personalized and relevant, based on a consumer’s needs and preferences

This past week Datahut was at Xime, handling a session at their startup event. Post session, we had a chance to interact with some startups and shared our journey about how Datahut bootstrapped to profitability with just the founders doing all the sales. Even though Datahut was formed by three co-founders, we had a lot on our plate from product development, marketing, sales and even grocery shopping ( we couldn’t afford a cook back then). The process of bootstrapping Datahut

Account based marketing starts with quality data. The quality of the data is dependent on the source itself. The first step is to identify sources from where you can get quality data. Here are the top five sources to get quality data for account-based marketing. LinkedIn LinkedIn is one of the best sources to collect data for account-based marketing. According to the latest reports, there are 467 million users in LinkedIn and there are 106 million unique visitors per month. E

Note: 4 common sales mistakes beginners make – is a write-up based on the mistakes I made and observed in my career as a sales guy. If you have any different opinion please share your thoughts as comments, I’d be more than happy to discuss. Here are the top four sales mistakes first times sales guys make: 1) Lack of preparation Lack of preparation and not investing enough time to prepare is a big mistake sales guys make. They always rush to book more (20 +) appointments and c