Ecommerce Data
Price differentiation has been a classic tried-and-tested strategy for attracting more clients and building brand loyalty. The success of this approach is no surprise considering that nearly 87% of Americans believe that price is the primary factor while making an online purchase decision. Further,
explorations
Branding, as a concept, has taken rebirth from its ashes once again. This time, we have the idea of emotional branding with us. By strategically targeting customer emotions, you can create the best opportunity for your brand. This variable called emotions can increase the effectiveness of your marke
Ecommerce Operations
Amazon is a global platform that harbors buyers and sellers, both. Nowadays, its online presence defines a business. Hence, all merchants are joining this race to become an online retailer. As an Amazon seller, you can easily change your e-commerce game. HOW BEING AN SELLER ON AMAZON WORKS? Your jo
dropshipping
Dropshipping is a business model in which a businessperson buys goods from a supplier and sells to his/her customers at a slightly higher price. The businessperson does not need to have their inventory. Sounds good, right? Now, if you’re a wannabe entrepreneur with zero experience, you can start off
explorations
Data is ubiquitous. This tremendous amount of information can change the way your business works and the way consumers view it. But to leverage datasets, you need to select the appropriate tool for big data analytics. These tools can then help you in data-driven decision making. It is essentially th
explorations
A business spends about 500% more to get a new customer compared to converting an existing one. This means that an existing customer is more natural to become a buyer. And it doesn’t stop there. These customers are also far more likely to spend more. This may be because they already know your brand
Vendor Evaluation
The contemporary marketplace is like the Milky Way. Each of these businesses symbolises the stars. So when it is about how bright you shine, you need to plan way ahead of your competitors. That is where data acquisition comes into the picture. Now that decision-making relies on data, web scraping to
amazon
Amazon is one of the largest e-commerce platforms across the globe. It has one of the largest customer bases and one of the most versatile and adaptive product portfolios. It definitely gets the advantage of a large amount of data and better operational processes in place due to its standing as one
Competitor Pricing
What differentiates a successful business from a mediocre performing business? We say it is their sales and marketing strategy. A properly planned assortment of the inventory items and offers will take you a long way. But there is one factor that can boost your already superb sales output. That fac
industry-insights
The travel industry is a dynamic industry where the needs and preferences of a customer change every moment. The market players in this field need to keep up with the trends in the industry, the choices of the customers, and even the details of their own historical performance to perform better as t
explorations
Imagine that you've spent six months developing your own online fashion store choosing products, creating a website, writing copy, etc. You finally launch by clicking the "Publish" button and nothing happens. The store sits empty with no visitors and no sales, simply an unused business. This isn't a
Ecommerce Data
The world is becoming fashion-savvier day by day. People are more concerned about how closely they resemble their on-screen idols. The eCommerce fashion industry is growing steadily, thanks to higher buying power among fashion consumers. As eCommerce gains importance over the traditional business, t