industry-insights
The thing about data that we all know is that it is growing at a rate that no human, organization or machine can process individually. However, what a lot of us tend to forget is that while high quality or expensive data does not guarantee successful strategies, bad data does ensure failure at the o
explorations
The amount of data that is generated today in an hour is astounding. It can be a valuable asset for those who know how to leverage this data; for others, not so much. But the real question is how do you use big data to achieve the results you have been hoping for?A lot of companies have now started
explorations
Earlier last week, the Indian retail scenario saw a major transformation with an acquisition that involved one of the biggest players in the Indian e-commerce industry and the largest retailer.On 10th May, almost everyone across various areas of interest was talking about, what is deemed to be the b
Vendor Evaluation
Confusion and uncertainty are the two new constants in our lives now. The consumer is confused on what to buy and the retailers are confused on what marketing technique to use in order to ensure an increase in sales. To add to this, new trends and technological developments make it difficult to keep
Vendor Evaluation
In today’s day and age, web scraping has become an online arms race no internet marketer can avoid. Market giants like Amazon and Walmart have been using this growth technique for ages and turned around their businesses to a great extent. Smaller and middle organizations have begun to realize the im
dropshipping
Over the past two decades, the internet has evolved from a geek’s work to a common man’s daily functioning tool for pretty much everything. Widespread usage of the internet has not only simplified day to day functioning but has also opened new avenues of possibilities one couldn’t’ imagine before.On
explorations
Just like all the other industries affected by big data, insurance hasn’t been untouched either. The insurance industry is increasingly looking towards insights derived from analysis of big data. Initially, only 9% of the insurers were interested in big data projects, but that number rose up to 25%
Ecommerce Data
Online shopping for various commodities is no more a luxury but has rather become a necessity now. Getting your desired product on your doorstep has made it easier for consumers to shop effortlessly. As a result, several niche e-commerce or generic shopping sites pop up every year. This trend is not
Ecommerce Data
Every business strives to be at the top of their game all the time. Well, so does everyone else. So what will it take for you to stand out in the crowd? Well, the answer is very simple. A smart investment move in competitive intelligence and trust in your instincts. So what is competitive intelligen
explorations
As the internet expands and the technology advances, there is more and more every day we can do with the information that is generated each day. As big data comes into play, unusual information sources have cropped up, which upon analyzing can give insights into human behavior and consumption patter
explorations
In today’s world, data is your goldmine!If you can successfully leverage insights generated from data, you’ll witness your business grow at a rate you didn’t know was possible. With technological advances turning the market around, it is paramount that one stays ahead of the trends and leverages the
explorations
In today’s world, the word “shopping” doesn’t only mean the purchase of a product. Rather, it’s an entire customer experience. Right from the point when you enter a store, browse through its various sections, evaluate a number of different products in the same category, wait in line at the payment c